VLIRKA Campaign PURSUE YOUR___
Showcase outdoor activities and where their products can be used.
VLIRKA Campaign PURSUE YOUR___
Showcase outdoor activities and where their products can be used.
Story through photography with a diverse group of outdoor adventurists.
Location: Lion’s Head Provincial Park
Canadian becomes the youngest person to complete an Ironman on six continents. Branding, using a bicycle crank as inspiration.
The Team was outfitted by Arc’Teryx then assigned a mission to; fly to an unknown location to do trail running off the grid. The campaign ran for 7 days before the final video was released.
The Run to Montreal Series of 3-day relay race. The Culture Athletics team campaigned for donations to charity.
Portrait Photography
Promotional Graphic
Finisher Poster